Mennta E-Learning has entered into a 6-year strategic collaboration valued at $60 million with a UAE-based firm to provide online learning solutions in Urdu along with academic education, the company announced on Tuesday.
Under the agreement, Mennta E-Learning will provide both technology and academic expertise, while the UAE partner will support international outreach and market expansion. The collaboration aims to build a robust digital education ecosystem offering Urdu-medium instruction integrated with structured academic curricula.
Officials said the platform will include live and recorded classes, digital study materials, interactive tools, and technology-driven assessments, designed to serve school students, competitive exam aspirants, and lifelong learners across India, the Middle East, and other Urdu-speaking regions.
A senior official from Mennta E-Learning said the six-year partnership reflects the company’s focus on inclusive and multilingual education, adding that providing in-house technology will ensure better quality control, scalability, and personalized learning experiences.
Industry experts view the collaboration as a significant move in the rapidly growing vernacular ed-tech segment, where demand for language-based digital learning continues to rise.
The first phase of the initiative is expected to be launched in the coming months, with a phased rollout planned over the six-year period. The collaboration is expected to strengthen Mennta E-Learning’s global presence and expand access to Urdu and academic online education worldwide.
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