Fleet Track Telematics Solutions, India’s leading automobile tracking and safety solutions expert, is launching a new line of affordable GPS trackers. The company is also bringing a new model of smart dash cam for the Indian market.
The company was started in 2016, when the Indian market was still nascent and even top ecommerce websites like Amazon and Flipkart had no reliable solutions in the segment. Huge demand for GPS trackers and the surge in the adoption of GPS technology has helped the brand to become as one of the best-selling brands on these ecommerce portals.
Today, Fleet Track Telematics Solutions has built a reputation for itself as a reliable brand that provides GPS tracking solutions and vehicle safety solutions. The company already offers a range of wireless and wired GPS trackers starting at a price of ₹2750/-. Apart from the trackers, there are also other useful accessories such as Bluetooth trackers, bike mobile holders and smart air inflators.
Launch of the Most Affordable GPS Tracker in India
With the increasing market size, the company looks to take a larger market share by launching the most affordable GPS tracker in India. The new devices will be priced at just ₹999/- making it the ideal solution for every household. It is perfect for bikes, scooters and other two-wheelers.
There are more than 21 crores registered two wheelers in India and the number of four wheelers is around 7.5 crores. Apart from these there are at least 50 Lakh commercial vehicles in India. In 2024, the market for GPS devices in India is around 30,000 crores. With a CAGR of 121.7%, the industry is set to triple in size in the next 10 years.
The market for standalone GPS trackers is around 45% and the rest of the market is divided between the advanced trackers and OBD devices. With the launch of the new GPS trackers at ₹999, Fleet Track Telematics Solutions eyes to capture this important entry level segment.
With the sharp increase in the number of vehicles on the road and the influx of electric scooters and bikes, the market for GPS trackers is growing. The new GPS device will fit perfectly into the gap in the market and help Fleet Track grow its market share. Apart from selling on Amazon and Flipkart, the company also has its own online shop where it sells the devices at the best price in the internet.
Fleet Track Launches Two Channel Dashboard Camera
Fleet Track Telematics Solutions is launching a new powerful dual dashcam in India. With a full HD video recording of both the outside and inside the cabin, this dashcam will be helpful in all scenarios. Constant recording will help in proving the innocence and enable quicker insurance claims.
The car dashboard camera comes with an option for TF card video storage up to 256 GB. With a Cat1 full 4G network, the dashcam can live broadcast video to any device. This enables remote monitoring of the dashcam on a 24X7 basis. The dashcam can also do emergency video upload thereby providing better communication during emergency situations and other exigencies.
The dashcam also has IR night vision capability to record videos in low light and night scenarios. The in-built microphone records the audio continuously. The dashcam also doubles as a GPS tracker. With both GPS & BDS (BeiDou) positioning system, the tracker provides accurate location information. Using both the tracking system not only ensures better accuracy but also better coverage in all locations. The device also comes with SOS alarm feature with a customisable trigger so that there are no false alarms.
All these features make the dashcam an ideal and must have accessory on every car and commercial vehicle that plies on the road. The GPS trackers cater to the entry level segment of the market, while the dashcam caters to the affluent and aspirational segment.
In addition to the range of products, the brand also provides customisable GPS software solutions to both commercial and domestic use. With a powerful and versatile software and API solutions, the company enables multiple large clients in their operations and logistics. The simple pay as you use model of the software makes it an ideal solution for all logistics and supply chain businesses.
For detailed information about the devices or the GPS software solution check www.FleetTrack.in website.
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