In today’s digital landscape, where Google is evolving faster than ever and AI-generated content floods the web, the question on every marketer’s mind is: What’s the future of SEO?
To answer this, we sat down with Mayank Sahu, a respected name in the SEO world, known for his deep knowledge of search algorithms, prompt engineering, and for building AI-driven SEO systems long before they became a trend.
With over 9 years of experience and a portfolio that bridges traditional SEO and AI innovation, Mayank offers a rare, grounded perspective.
“SEO is not dying,” he says confidently. “It’s leveling up. And AI isn’t a threat, it’s a shortcut, if you know how to use it right.”
From Google Updates to AI Prompting: The SEO Shift No One Is Talking About
Mayank began as a traditional SEO professional, writing optimized content, building backlinks, and chasing algorithm changes. But over time, he realized the industry was heading toward something bigger: search intelligence.
“I stopped thinking like a content writer and started thinking like the algorithm,” Mayank explains. “That mindset shift helped me not just react to updates, but predict them.”
Today, he teaches teams how to build topic authority using AI, create smart content frameworks, and most importantly, how to use AI prompt engineering to generate not just content, but strategy.
The AI Advantage – Only When Paired With Human Strategy
For Mayank, AI alone isn’t enough. Tools like ChatGPT, Gemini, and Claude are powerful, but without direction, they’re just noise.
“Anyone can ask AI to write an article,” he says. “But will it rank? Will it match search intent? Will it reflect brand tone? That’s where human strategy + AI execution becomes unstoppable.”
He’s developed internal systems that combine semantic SEO, internal linking structures, and AI-powered automation, helping brands cut manual work by 70% while improving search rankings across competitive niches.
Training the Next-Gen SEO Minds
One of Mayank’s most exciting projects? Training interns and early professionals in the art of SEO + AI.
“We don’t need more content creators, we need content strategists who can control AI, not the other way around.”
Through live sessions, mini-courses, and one-on-one mentoring, he’s helping build a community that doesn’t just survive the AI wave, but rides it.
What Comes Next for SEO?
When asked what he sees coming in the next 12–18 months, Mayank offers a clear warning:
“Google’s SGE (Search Generative Experience) is already changing how people find answers. If your content isn’t designed for AI visibility, you’re already falling behind.”
But he’s not worried. In fact, he sees this as the perfect time to build smarter websites, faster content, and more efficient SEO systems and he’s already working on tools that help professionals do just that
The Final Takeaway
“SEO isn’t about hacking Google anymore,” Mayank concludes. “It’s about understanding how people think, and how machines interpret that thinking. AI helps you bridge that gap faster, if you’re the one in control.”
In a world where most are still figuring out what AI means for their business, Mayank Sahu is already building the roadmap.
Website : exploremayank.in
The post Mayank Sahu on Redefining SEO in the Age of AI: “You Don’t Need to Fear AI, You Need to Train It” appeared first on Borok Times.