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Home » Blog » Young entrepreneur Saroj Kumar Jha has built Odisha’s first doorstep car wash startup, BookMeClean, which reached a ₹2 crore turnover in just three years.
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Young entrepreneur Saroj Kumar Jha has built Odisha’s first doorstep car wash startup, BookMeClean, which reached a ₹2 crore turnover in just three years.

WM
WM Published July 30, 2025
Last updated: 2025/07/30 at 10:01 AM
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Bhubaneswar, Odisha – July 2025 – At 25 years old,  Saroj Kumar Jha, a B.Com graduate from Bhubaneswar, turned a modest ₹20,000 investment into a successful auto-care business. His company offers doorstep car wash and detailing services in Bhubaneswar and Cuttack, generating over ₹2 crore in revenue in only three years.

Contents
Transformative Journey: From ₹20K to ₹2 Crore Service Innovation & Market Leadership

Transformative Journey: From ₹20K to ₹2 Crore 

Starting in 2022 with one mobile setup, Jha has expanded BookMeClean to more than 25 mobile units. They provide a range of car care services such as foam washes, interior vacuuming, polishing, scratch removal, and full detailing—all done at customers’ homes. This rapid growth in two major cities shows strong demand for quality, contactless auto care services.

Service Innovation & Market Leadership

BookMeClean was the first to offer doorstep car washing in Odisha, allowing customers in Bhubaneswar and Cuttack to book cleaning appointments online. The brand has gained recognition through active engagement on social media, festive promotions, and real-time service highlights on platforms like Instagram and Facebook.

Their service catalog includes: 

  • Exterior foam wash and polishing 
  • Interior vacuum cleaning and dash detailing 
  • Rust, scratch, and stain removal 
  • Complete car detailing packages  

Whether it’s routine maintenance or special occasions, BookMeClean provides excellent results right at customers’ doorsteps.

Key Strengths & Competitive Edge 

Saroj Kumar Jha and BookMeClean are distinguished by: 

  • Market-first innovation: Bringing doorstep car care to Odisha’s urban areas 
  • Rapid scalability: Expanding from one mobile unit to over 25 in under three years 
  • Affordable premium service: Prices starting as low as Rs. 399 for doorstep wash and full detailing packages linked to local offers 

Future Roadmap & Expansion Potential 

BookMeClean plans to grow further across Odisha, exploring additional cities and possibly expanding into other auto-care areas like mobile servicing, ceramic coating, or fleet partnerships. Saroj Kumar Jha’s entrepreneurial journey showcases the potential of scalable, lightweight business models in emerging markets.

About Saroj Kumar Jha & BookMeClean 

Saroj Kumar Jha, a 25-year-old entrepreneur from Bhubaneswar, launched BookMeClean in 2022 with a ₹20,000 investment. In three years, he grew the business to over ₹2 crore in turnover, filling the gap for doorstep auto care in Odisha, despite not being limited by his B.Com background.

BookMeClean continues to be Odisha’s first platform-based mobile car wash and detailing service, serving Bhubaneswar and Cuttack with competitive pricing, reliable service, and a growing network of over 25 operational centers.

For bookings, partnership inquiries, or media coverage, please visit their official Instagram page at instagram.com/bookmeclean

The post Young entrepreneur Saroj Kumar Jha has built Odisha’s first doorstep car wash startup, BookMeClean, which reached a ₹2 crore turnover in just three years. appeared first on Borok Times.

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